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this short little clip encompasses every reason why dropshipping won't last we know customers like low prices we know customers like big selection and we know that customers like fast delivery and those things are going to be true 10 years from now they're gonna be true 20 years from now so we can count on those things so we can put energy into them how am I so sure drop shipping won't last let's find out no I'm not gonna try to sell you in a course or something at the end I actually know some of the big dropshippers in the space and most of them are pretty good guys but I wanted to provide a different perspective than what every other online guru will tell you before you go out and potentially waste your money on drop shipping drop shipping was one of the latest we'll call it business ALPA box schemes that has been around for a few years now this is something that internet marketers claim that if you buy their course they'll teach you how a very little effort you can make money quit your job buy up new Lamborghini without much effort because of this new opportunity now that doesn't necessarily make these business opportunities bad but this is where things start getting a little tricky the whole premise of dropshipping is that you find these so-called winning products from wholesale distributors usually from China with Ollie express then you set up an online store with these products for sale at a marked up price from the distributor without having any actual inventory on hand then you run paid ads to this product usually on Instagram or Facebook and if someone buys from you that's when you actually order the product from the wholesale distributor at a wholesale price the product gets shipped directly to the customer from the warehouse and the benefit of this is that you don't need any money to start and you don't have to do any of the fulfillment whatsoever all you have to do is find the product get traffic to your website people buy and you pocket the difference but this is where this business model starts to fall apart so what's wrong with dropshipping and why won't it last well it's actually pretty simple if you're able to answer this one question where does money come from when you get paid out a job you made money because you provide a value to your employer in the form of your labor and in every other kind of business on the face of the planet it's the exact same story you make money from customers when you provide enough value to them the more value the more money you make so money can be looked at as just a storehouse of value you get money when you provide a value and you can use the storehouse of value in the form of paper in your wallet or digits in your bank account to exchange it for other things of value in the future like a new Lamborghini so let's go back to a clip of Jeff Bezos the richest man in the world we know customers like low prices we know customers like big selection and we know that customers like fast delivery and those things are going to be true ten years from now they're gonna be true twenty years from now so we can count on those things we can put energy into them in Jeff's own words customers that buy products online who would be potentially buying your dropship products if you were to start a drop shipping business only care about these three things low prices having a big selection and having fast delivery and since those three things are literally all Amazon focuses on that's probably why Jeff is the richest man in the world because he's providing more value to the world than anyone else by building a worldwide infrastructure of warehouses distribution centers same-day delivery all what the goal of keeping prices as low as possible with the biggest selection as possible and the fastest delivery as possible compare that mindset to the only things people focus on with drop shipping how can I do the least amount of work how can I make enough money to quit my job and fire my boss oh it takes two to three weeks to ship from China to the customer oh well whatever it's not like customers care about fast shipping or anything and there lies the problem the entire idea and business model of drop shipping completely neglects what every customer wants you will never have the lowest prices since you're ordering one product at a time from a warehouse that you have no control over you're not gonna have the biggest selection because all you're focused on is finding that one winning product and you're inherently not gonna have the fastest delivery because it's shipping directly from a warehouse instead of a giant custom-built infrastructure of distribution centers like what amazon has or in other words you literally provide next to zero value to customers besides the actual value of the product itself which Amazon probably sells to at a cheaper price with faster shipping with better customer service when a better return policy and the list just goes on and on and on and because we know money comes from providing value since you don't provide much of value at all you're probably not gonna make much money so how are people making money from lists lenten it's a reasonable question with a few possible answers whenever there's a new wave whether that be mobile apps or the dot-com wave etc the ones that are there first have such a huge advantage that there's a dedicated phrase for it the first mover's advantage there's next to no competition you have all the customers to yourself and it's a lot easier to do business and grow before the market starts to get saturated I go over this concept in my breakdown of the success of pretty much the best tech channel on YouTube marques Brownlee and it's a pretty inspirational story so I'll link it down below for you guys to check out drop shipping was the same situation the people who got there first were probably able to advertise for cheap get their valuable advertising data to market to new customers a lot cheaper and more efficiently increase their margins and build a solid foundation before all these new drop shippers came onto the scene the next possibility is probably more likely even though gurus might be showing you huge sales numbers they don't show you all their expenses how much they spent on ads how much they pay in taxes and what's really left over in their pocket and I bet it's not very much any more depressing possibility that 100% happens is that people can just fake their sales numbers it's as easy as just editing the HTML in Chrome to change the numbers taking a screenshot on your phone and changing the numbers in Photoshop using someone else's account and there are a number of other ways so how are people making money from this then which one is it well like most things in life is probably somewhere in the middle you have those first movers with an actual business you have the ones that have super low margins and you have the completely fake gurus that literally just blatantly fake their numbers but maybe I'm just being too negative let's say you can make a profitable honest drop shipping business where you have enough profits to make it worthwhile even if that
Thanks for your comment Shiloh Latronica, have a nice day.
- Maurice Tkacz, Staff Member
it's a new year and i don't want to hear none of that new year new me stuff if you want to see some results this year you got to put the work in and do things properly there's more opportunity than ever to get started but right now you have to do things differently to get the most out of it so today i'll share with you everything you need to know to succeed with the dropshipping store this year and i'll be bringing on a friend of mine who has made over 70 000 in one day using a brand new strategy to get his advice on the new year but first let's talk about the biggest change of the year dropshipping has been hot for a while now it's nothing new i mean your grandma probably knows about it which means there are tons of new people getting started every single day and this isn't really a bad thing but it means if you want to run a business like this you've got to be on point long gone are the days of testing hundreds of products and hoping to hit it big like the lottery nowadays the only way to win is by focusing on becoming the best marketer and finding a high quality product that people actually want to use let's break this down becoming a good marketer in this game requires four main skills copywriting video editing website design and running ads everybody that crushes it with dropshipping has each of these skills and is continuously improving them and most of the time beginners will try to outsource each step of the process and this is going to hold you back so much everybody that i know that's successful with dropshipping has each of these four skills and the beginners that focus on learning and improving these first typically see much faster results when i was first starting i didn't necessarily focus on this i had some of these skills from the past but i didn't focus on sharpening them and as a result i was randomly testing products wasting thousands of dollars on ads and it made it extremely difficult for me to feel like i was making progress when i first started feeling like i was progressing is when i started putting the work in to learn these skills especially video editing and copywriting these are the skills that allowed me to sell my product and really create value in the eyes of the customer and i see a ton of people that try to outsource all this stuff when they start their business but i promise you this is going to hold you back so much because you don't even know what looks good and you're never gonna learn those skills for yourself so how can you learn them my favorite method so far has been to find a good example of a store or an ad that is performing well and try your best to replicate it instead of coming up with an entirely new website template or ad template from scratch you can just study what's already working and use that to your advantage but just don't blatantly copy and paste their entire ad word for word this is going to teach you nothing look at what they're doing and try to make it your own rearrange the footage get new footage find new angles and selling points about the product i'm telling you this is the fastest way for you to learn how to market and sell products online and you can always use youtube for extra help there are tons of tutorials on how to build stores i've made them and videos on how to edit videos on all different types of apps there's no excuse for you not to go out and learn these skills when it comes to learning to run the ads you don't need a complicated strategy at all the most important thing to focus on is the product and the advertisement itself if these areas are optimized then running ads won't be that difficult at all and again you can use youtube to learn the basics on any ad platform you want when it comes to finding products i pretty much approach it in the exact same way the only products i like to sell are ones that are already selling and have lots of good feedback and positive reviews the golden opportunity is to find these products that are already doing well that have areas for you to improve and that is where learning those skills comes into play because you can use your skill set to improve where somebody else is lacking let me show you an example so here we have two stores selling the exact same product one of them is wildly successful with over 18 million views and the other one has a thousand views if you'll notice they launched these around the same exact time this one on december 30th and this one on september 24th so why did this ad completely flop while this ad popped off and did extremely well if we just play the first couple seconds of these ads you'll see exactly why this happened as you can see this ad starts out it's really boring there's not that much going on the text is kind of ugly whereas this ad right when it opens up you can see a quick benefit discover stronger hands in minutes you can see the glove up close the ads very high quality it's easy to read or while sleeping to wake up fresh it sells the product much better because this store focused on their skill set of creating ads copywriting and selling this product they were able to compete with everybody and it looks like become the top sellers of this product if we go to their website you can see that years later they are still selling the same exact simple product because they focused on creating an amazing website creating a high quality product and they have a ton of great video ad content as well and this is the main thing that i focus on it is the sole reason why i've been able to sell almost two million dollars worth of products on my brand is because i focus on improving my skills and providing the best experience across the board once my product started to grow consistently i improved the product quality the shipping time i took a bunch of custom photos and kept making more and more ads content and now i've had this product running for almost two years and in the process i feel like i've built a real asset so for the highest chance of success this year you have to focus on developing your skills there is no other way around this and i know if you focus on this you will make money but that's not the only thing you should focus on in 2022 there is a golden opportunity that is slept on by so many people tick tock tick tock has exploded for e-commerce and there are new products going viral every single day as a matter of fact one of my friends his name is leo scaled his store past 70 thousand dollars a day with just tick tock ads so let's give leo a call and see how he did it so jordan how you doing doing good man the first thing i'm trying to understand bro is like what is the key what do you feel like is the key to succeeding with tick tock ads i think the biggest key for me is definitely thinking like the algorithm so let's look at tick tock where is it at why is it there it's video optimization so the creative is the number one key aspect within 100 what does that look like for you a viral tick tock creative go on your 4u page take 10 scrolls and look at a sound that would fit the audience that you're trying to get like use the trending sound and that trend overall for your product e
Thanks Aurore your participation is very much appreciated
- Maurice Tkacz
About the author
I've studied physical fitness at Trinity Bible College in Ellendale and I am an expert in international law. I usually feel guilty. My previous job was motorcycle mechanic I held this position for 22 years, I love talking about astronomy and bouldering. Huge fan of Steve Jobs I practice table tennis and collect paper currency.
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